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Alex Jeffries, Chief Commercial Officer (CCO)

Alex is one of the founding fathers of APS Networks, and as CCO, he is in charge of the overall sales and marketing strategy as well as production cost control. Alex is based in Germany.

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Alex has been working in the information technology sector ever since starting his career during the heights of the “New Economy”. He bought his first computer, a Spectrum 128K in the 1980s, on which he wrote his own gaming programs.

His passion for technology advancements followed him into his professional life. Besides his fascination for bleeding-edge technology, Alex is drawn to connecting with people around the world and absorbing specialized knowledge, while always conveying his vision of unlimited infrastructure capabilities.

During his career, Alex made his way through sales, marketing, business development and management roles in internationally operating IT companies.

In 2007, he was one of the core founders of the specialized VAD/VAR STORDIS, where he wrote an original business plan and secured the funding to launch the company. Alex formed the strategy of STORDIS, also known as “The Open Networking Expert”, which was the first company to focus on disaggregated and programmable networking in Europe. Alex led the the development of the Advanced Programmable Switches (APS) series, that now forms the base of the current APS Networks activities.

As CCO, Alex is in charge of the overall sales and marketing strategy and production cost control.

In his spare time, Alex enjoys being in nature and spending time with his family.

Andrew Heal, Chief Technology Officer (CTO)

Andy is also one of the founding fathers of APS Networks, and as CTO, responsible for the technical strategy of our products and solutions. Andy is based in southern England.

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Andy brings over 25 years of professional experience within the UK intelligence community, providing strategic direction and development of high-speed network environments. He has vast experience with leading large specialized teams ans is a skilled Subject Matter Expert on the identification and understanding of telecommunication environments.

Andy has been responsible for large scale architectures and defining programs of work, providing cyber security and intelligence security for UK organizations.

In the position of CTO for APS Networks, Andy is responsible for the technical strategy of our products and solutions for access and security systems. His ambition to join APS Networks was to create an organization that brings value and change to the industry for a greater good, by designing quality network products and solutions for customers, whilst trying to build a friendly approach to industry engagement. He strives to foster a culture of customer-centric provision of quality network appliances and solutions that improve and simplify their management.

Andy’s personal journey was rounded off when he adopted two children a few years ago, adding excitement and joy to his family life. He furthermore, has a passion for property architecture and designing sustainable technologies for the home.